When’s the last time you’ve paid good money to purchase a product that will make you a better blogger?
When’s the last time you’ve ordered a book, purchased a training course, or signed up for a program that will grow your knowledge of business, marketing, or entrepreneurship?
How much time do you allocate towards growing your own personal skill set?
If you’re like most people in the world today, you ignore these things completely. And by doing so, you end up like most other people in the world today – unsuccessful, unhappy, and in huge financial trouble.
Now let me ask you one more question – is that the type of life you want to live?
I didn’t think so.
We Don’t Need No Education
It is unbelievable how many people think I’m anti-education just because I dropped out of college and criticized the way some of them operate.
In my book, The Young Entrepreneur’s Guide To Business, Finance, and Life, I discuss the economic reality of a college education in today’s world, and encourage many people not to go unless they fit a very special set of criteria.
The funny thing is, I’m constantly being proven right.
But hey, this doesn’t mean education isn’t important. That couldn’t be further from the truth. I’ve spent thousands of dollars of my own money on books, courses, and seminars in 2015 alone, knowing damn well the value those educational opportunities are worth way more than what I paid for them.
See that’s the thing that you need to pay attention to – the value of whatever you’re paying for. It doesn’t make sense to pay $80,000 and four years of your time for a degree in English, because that degree does not provide more than $80,000 worth of value.
But take one of my courses for example. I generally charge $97 for my courses to Help Start My Site readers. Considering they completely and comprehensively cover the topics at hand, I know with no uncertainty that these courses are worth thousands of dollars for people who will actually take the information inside of them and put them to use.
If you want to be efficient at allocating your resources, you need to be constantly looking for a return on investment. If you invest X amount of dollars and X amount hours into a product, what kind of return is that going to provide you?
Likewise, you need to factor in opportunity cost when it comes to making – or not making decisions. If you decide not to purchase a certain course, read a certain book, or attend a certain training seminar, what would you instead be doing with that time and money?
Really question yourself, because chances are, it won’t be put towards something more effective than what you gave up.
Our Path Is Different
Things aren’t how they used to be, and for us entrepreneurs, our most valuable educational opportunities won’t come from major institutions or colleges – they’ll come from other successful bloggers and businesspeople who are releasing their own products.
It’s still unbelievable to me how awesome the internet is in this regard. We are able to learn from people who have actually gone through and ‘walked the walk’ rather than somebody preaching theory. Just as importantly, we no longer have to pay ridiculous tuition fees to take courses where only small aspects are practically relevant to what we want to do.
Instead, we can now pick up a book for a few dollars that can teach us everything we need to know about a given topic and have it delivered straight to our door, ready to be consumed and immediately put to use.
Because it’s so easy and so valuable, you really have no excuse not to be investing in yourself. It really is the best investment you can make, and the returns will be far greater than what you’d earn elsewhere.
To close this out, I want you to watch the short video below. Don’t be lazy and skip it over. Invest the time into learning what I have to share with you. It’s very important.
Now, I want you to share your thoughts about this topic. Answer the questions you were asked at the beginning of this article. Share with us products you’ve found to provide a great return on investment. Do us a favor and help us all out.
I promise, we will all thank you for it.